How much do I need to spend on TV?
Our clients start at $5,000 a month in ad spend. Every market prices differently, so we size the budget to yours.
How fast will I see results?
Leads usually start in the first weeks on air, and clients often close their first TV deals 14 to 45 days after the first airing. Plan for three to six months of runway, like any new channel, so the schedule has time to optimize around your data.
Isn’t streaming the future?
Eventually. Today, motivated sellers are still watching broadcast, and that’s where the deals come from. We keep testing streaming where it makes sense, but we won’t move your budget there until the results say so.
How do you know which leads came from TV?
Our proprietary attribution system ties every lead back to the airing that drove it. Our team uses that data every month to trim what isn’t working and put more of your budget behind what is.
What if my market already has big TV advertisers?
That usually means TV works there. We’ve carved out profitable deal flow for clients against competitors spending several times their budget, with creative that plays to your strengths and a schedule built around where the leads actually come from.
Do I have to be in the commercial?
We strongly recommend it. Sellers want to work with a real local owner, not a paid spokesperson. We write the script, coach you through it, and handle the shoot. It takes about an hour of your time, and nothing airs until you approve it.
Will you work with my competitors?
Qualifying partners get market exclusivity. In larger markets, seats are limited, and we only add a partner when the market has more than enough deal flow to go around.
Am I locked into a contract?
No. There’s no long-term contract. We earn your business every month with results.